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For marketers looking to boost their brand management initiatives

What are digital assets and how do you manage them? Digital assets are indispensable valuables. They consume our surroundings more than we probably are aware of. In your private life alone, you have... Digital Asset Management / DAM Guide: how to choose a digital asset management system Digital assets play an essential part in company operations. Files and documents are created daily by someone for someone. But where are these files... Digital Asset Management / DAM Is your DAM letting you down? "But isn’t DAM just a place where you store your files?", is a question we get asked quite often. And we get it. But the truth is, it’s so much more... Digital Asset Management / DAM Why digital asset management is important With poor Digital Asset Management, your company will spend unnecessary time and resources that otherwise should be spent on brand development and... Digital Asset Management / DAM What is Digital Asset Management? Buzzwords are impossible to avoid when you work with marketing and brands. Sometimes you might know the meaning of them, while other times you use... Digital Asset Management / DAM Why managing digital assets and your brand steals time Are you responsible for your company’s brand and digital assets? Do you have a proper system for this, or is it a bit messy and unclear where all... Brand Management Digital Asset Management / DAM This is how you organize digital assets The term brand building is not unfamiliar to marketers, however many struggles to have control and keep up with their brand and also lack a seamless... Digital Asset Management / DAM How to ensure brand consistency with digital asset management Brand consistency is fundamental in building a strong brand.  You might think to yourself that this is easy if you are determined enough. However,... Brand Management Digital Asset Management / DAM How are you doing with the digital marketing transformation Managing a brand and the marketing turns more complex the more alternatives you get as a marketer. Ironically, it is expected that marketers should... Digital Asset Management / DAM